The Path to the Epiphany: The Customer Development Model, How narrow the gate and constricted the road that leads to life. And those who find it are few.—Matthew 7:14

Authors

  • Steve G. Blank Retired serial entrepreneur-turned-educator and teaches it at Stanford University, U.C. Berkeley, UCSF, Columbia University, NYU, the National Science Foundation and the National Institutes of Health ,
  • Bob Dorf Coaching and teaching entrepreneurs globally and an Adjunct Professor at Columbia Business School ,

DOI:

https://doi.org/10.14422/icade.i94.y2015.005

Keywords:

entrepreneurship, lean, model, startup, rules, manifesto, customer development

Abstract

This article is focused on presenting a fast road to the main Lean Startup method principles. It also establishes a 14 norms manifesto that suggests possible questions to take into account in order to be successful by acquiring viability and scalability in technology based business models.

 

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How to Cite

The Path to the Epiphany: The Customer Development Model, How narrow the gate and constricted the road that leads to life. And those who find it are few.—Matthew 7:14. (2015). Icade. Journal of the Faculty of Law at Universidad Pontificia Comillas, 94, 119-142. https://doi.org/10.14422/icade.i94.y2015.005