The community and territory. Experiences economic partnership
Keywords:
poverty, bottom of the pyramid (BOP), opportunities, developing countries.Abstract
This paper explains how the so-called inclusive business may be enacted as astrategic tool to solve the causes or the consequences of poverty in the communities where such businesses are implanted. These businesses are contextualized in the need for a reform of the economic system, making it more sustainable. More specifically,the two basic models of inclusive businesses are described (those based ondemand and those based on the offer), the avenues for positive changes and the threats to their development. It finally offers a critical perspective on their current implementation.References
ASHLEY, C. y HAYSOM, G. (2006): “From philanthropy to a different way of doing business: strategies and challenges in integrating pro poor approaches into tourism business”, Development Southern Africa, 23: 2, 265-280
FITCH, B. y SORENSEN, L. (2007): “The case for accelerating profit-making at the base of the pyramid: what could and should the donor community be seeking to do and what results should it expect?” Journal of International Development, 19, 781–792
HAMANN, R. (2006): “Can business make decisive contributions to development? Towards a research agenda on corporate citizenship and beyond”, Development Southern Africa, 23: 2, 175-195.
JENKINS, R. (2005): “Globalization, Corporate Social Responsibility and poverty”, International Affairs, 81: 3,.525-540.
KARNANI, A. (2007): “The Mirage of Marketing to the Bottom of the Pyramid: how the private sector can help alleviate poverty”, California Management Review, 49: 4, 90-111
LONDON T. y HART, S. (2004): “Reinventing Strategies for Emerging Markets: Beyond the Transnational Model.” Journal of International Business Studies 35(5): 350-70.
MCFALLS, R. (2007: “Testing the limits of “inclusive capitalism”, Journal of Corproate Citizenship, 28, 85-98
OCDE (2006): Promoting pro-poor growth. Development Co-operation Report, 7: 1, 33-48
PRAHALAD, C. K. (2006): The fortune at the bottom of the pyramid. Eradicating poverty through profits, Wharton School Publishing, Wharton.
SEELOS, C. y MAIR, J. (2006): “Profitable Business Models and Market Creation in the Context of Extreme Poverty: A Strategic View.” IESE Occasional Paper, OP 07/6. International Graduate School of Management, Barcelona.
SHELL (2005): Enterprise solutions to poverty. Opportunities and Challenges for the international development community and big business, en http://www.shellfoundation.org/download/pdfs/Shell_Foundation_Enterprise_Solutions_to_Poverty.pdf (acceso 20 de enero de 2009).
STIGSON, B. (2008): “Beyond The Bottom Line: Measuring Business Impacts on Society”, European Business Review, noviembre (edición online).
UNDP (2008). Creating value for all: strategies for doing business with the poor, en http://www.undp.org/gimlaunch/ (acceso 30 de enero de 2009).
WBCSD (2007): Doing business with the world: The new role of corporate leadership in global development, en
http://www.wbcsd.org/DocRoot/x2gNb4UoMs9O3LnTifIE/Bizwithworld_LR.pdf (acceso 15 de enero de 2009).
WILSON, C y WILSON, P (2006): Make Poverty Business. Increase Profits and Reduce Risks by Engaging with the Poor, Greenleaf Publishing, Sheffield.
WORLD ECONOMIC FORUM y BCG (2009): The Next billions. Unleashing business potential in untapped markets,
http://www.weforum.org/en/initiatives/BusinessSolutionsforSustainableFoodProduction/TheNextBillions/index.htm (acceso 12 de febrero de 2009).
WORLD RESOURCES INSTITUTE e INTERNATIONAL FINANCE CORPORATION (2007): The next 4 billion. Market size and business strategy at the base of the pyramid, en http://www.wri.org/publication/the-next-4-billion (acceso 30 de enero de 2009).
Downloads
Published
How to Cite
Issue
Section
License
The authors of articles published in icade. Revista de la Facultad de Derecho retain the intellectual property rights over their works and grant the journal their distribution and public communication rights, consenting to their publication under aCreative Commons Attribution-NonCommercial-NoDerivates 4.0 Internacional. Authors are encouraged to publish their work on the Internet (for example, on institutional or personal pages, repositories, etc.) respecting the conditions of this license and quoting appropriately the original source.
